Importance of Truth in Recruiting

When it comes to recruiting drivers, honesty is the best policy. And that goes for both recruiters and drivers. For instance, recruiters must sell a potential new hire on how great a fleet is and may not be able to do so without stretching the truth. He or she is concerned with numbers and meeting goals usually set by upper management to keep seats filled and freight moving. In doing so, recruiters may use obvious untruths to keep their own jobs. That practice is unfair when it fails to treat prospective drivers as important individuals and sets both the driver and recruiter up for failure. Unsuspecting drivers who take unscrupulous recruiters at face value will get a rude awakening when they discover they have been lied to.

Maybe that driver will buck up and stay with you and he or she may grin and bear it having gained employment. But in many cases the driver moves on and makes it their mission in life to implode the fleet’s reputation. Of course, the bad news for the carrier is that the word spreads like wildfire and may put the business in jeopardy when drivers desert them.

Good, honest recruiters tell it like it is, not how it should be. They don’t sugar coat the truth. Instead, they focus on preparing a prospective driver with a factual picture of what the job entails, including the fleet’s orientation program and the quality of fleet assets. They also spell out home times as accurately as possible.